Before I get started I need to explain the name Chach, from what I has been handed down through generations around ancient camp fires, is that at one point in time Dave, once tried to use the name Chach as a nickname against one of our buddies and it essentially back fired. Now, being the ever-sarcastic crotchety old prankster we have come to know and love, “friend” thought it would be comical and introduced me to Dave as CHACH, further cementing the ultimate back fire. And now as result, because I had known him as Chach, long before I knew him as Dave, he will forever be simply Chach. But make no mistake, I use the name Chach with nothing but love and endearment. Although it does cause some confusion and much hesitation on my part, when introducing him, especially at professional functions and trade shows. trust me It can get weird when you introduce a guy in dress clothes simply as “Chach” Hahahaha, Sorry brother!
The Story of Chach predates our friendship by at least a year or more (which you will read about in the bottom of his questions), due to that fact that he was best friends, with the above-mentioned friend, and my soon to be boss, and now close friend. Apparently as this story goes, Chach was laying on the couch one weekend morning watching a brand of automotive how to shows, that used to air as block of shows, on cable. When he saw me serendipitously wearing the sweatshirt of his friend’s jeep suspension company. And called to tell him the good news. Ryan, the owner of the company tracked me down and what happened to be a luckily rainy day which required a sweatshirt turned into one of the best jobs I had ever had the pleasure to serve in, but also helped launch the career I had always dreamed of. And as a secondary bonus, allowed me to make some of the greatest friends I have to date! Thank you brother, the stars aligned perfectly for me on that day and I am forever grateful.
Fast forward a few years to the economic crash, and a company based on the supplemental income of the working class and American Jeep fan. The company I loved, led by a led by a man I admired, facilitating a dream job, unfortunately had to close the doors in 2010. 90% of all the car culture and jobs available where located in southern California, which meant that now I most likely I had to relocate from my home in Nor-Cal. While trying to figure out my next step, and decide if I was ready to leave my friends and family behind to chase my dreams, and what the next step should be for me, the phone rang, with Chach on the other end of the line.
“Hey, what’s up Nacho?” (A nickname given to me, not unlike Chach, which was not necessarily welcome at the time but now excepted as a term of endearment and used by only people who have known me in those circumstances) And why Did I just tell you, the world about it?! What did I just get my self into……lol. Anyways.
“Hey, what’s up Nacho?”
“Not much man, just trying to figure out my next step, how ‘bout you? How’s life on the beach?”
“Well, that’s kinda why I’m calling man, I know a few people down here and hear from RW that you were looking at a few companies. And wanted to let you know, that you’re welcome to come crash on my couch, for a while, while you interview, and if you give me some heads up can probably set up a few meetings for you?” “I’m sure you’re watching what you spend right now, so wanted you to know you’re always welcome here man!”
“Damn, thanks man, that would help a ton, I really appreciate that!
As I hung up the phone, I was really taken aback by his call. He actually made an not only an effort to think of me, but to pick up the phone do something about it. And then again to extend an act of generosity of that nature. Not to just to let me into his home, but to introduce me to people, team owners, and some prominent business owners in the racing community, people I would have had to cold call, and most likely never get in front of. That takes a lot of faith in a person to do. You are essentially putting your reputation on the line and vouching for that person and take a risk that if it doesn’t work out or that person sucks it ultimately is going to reflect on you.
Which, for some longtime friends wouldn’t seem like that big of a deal. But I never thought that Chach thought of me that way. I had always assumed that even though we got along great when hanging out, it was always in a group. And further assumed that in his eyes, I was just a cool guy that worked for his buddy. See, we never really got much friend foundational time. He made a few trips up north to help us build a race car, and we’d meet up with him from time to time on our way through so cal. But had never, been on any of the long road trips, or desert camping trips or one on one time that usually leads to that kind of personal bonding.
I was amazed by his act of generosity, courtesy, and kindness. And, as much as I like to believe my generosity has grown as I grow older. I can almost say at that time in my life I’m not so sure I would have done the same. It was such small act but meant so much to me, especially in that time in my life when I felt so lost, ungrounded, and uncertain. It will certainly not be forgotten and has influenced me to be a more giving person in return.
That trip to So-Cal also helped open my eyes to the idea of moving away from home in pursuit of chasing dreams. And thus, took a job out of state which had led to some other very fortunate experiences in my life. And as such, our friendship continued to grow over the next few years in which his kind giving personality always seemed to shine.
I was again in his town of Huntington beach, Ca. displaying a race car for a really cool car show on the beach. So of course, had to call him and link up. He rode his bike down with a buddy and hung out for an hour so before he had to split. It was good to see him and with both of our schedules being busy didn’t fully expect to get the chance to see him again that weekend. Just kind of the way my life works at times. I always try to take every advantage I can to spend time with someone even if it’s only for 5 minutes, because who knows what will happen to my schedule tomorrow, and what fire I may have to deal with. But as luck would have it, we got to stay an extra day and Chach was free as well! #racingmiracle. We were friends with a couple of people who had just moved there, as well they were part of the race circuit and we wanted to see them too. So, Chach fully to the rescue again. Being the ever gracious host an avid cyclist, owned the exact number of bikes for the people we had, and bonus, his pad was a block from the beach. Which worked out perfect, we could base camp at his place, grab some drinks and fish tacos and ride the strand…. Oh, except that I was driving a full-length semi. Not really conducive to small beach town streets or parking codes!
“No worries Nacho, I got your back. I’m actually house sitting for a friend who has a place big enough for the hauler” You can park it there, I’ll call the city and let them know so you don’t get a ticket”
“perfect, thanks man!”
Fun day mode engaged. No bad days at the beach!
End of the day comes around, we all head back to the house, Myself, Chach and 4 other people he just met today. (friends of mine) but still, he didn’t really know these people. But still chose the gratuitousness and kind path, and opened up his home AND the shower to everyone so they could clean up from our day in the sun. He could have easily said, whelp, it’s been fun, nice to meet you guys and shut the door. I did stay there that night, as was planned so hopefully even if he had done that he would have let me back in, Ha. The next morning I was off to Fresno with the race rig, to start another adventure with another amazing group of guys. Only to find out when I got there, I left my roller bag and all my clothes at his house…… A 5hr drive away….
Needless to say, Chach came through yet again and fedex’d it to me the next day. As you read this buddy I still need to pay you back for that because you never told me how much it was………
For those of you reading along, he just simply answered, I got your back Nacho, you’d do the same for me!
And of course, I would! Anytime brother!
Chach, you sir, are the embodiment of graciousness, blind charity and unbound faith in the good of people! I salute you sir! And cheers you to many more years together! I love you man!
12 QUESTIONS WITH CHACH, AKA DAVE PASIENSKI:
Here you go Nacho… I honestly wasn’t expecting you to include me in this! But, I am glad you did.
1. A brief history of yourself, where you were born/ grew up/ type of upbringing. Or anything else relevant to your unique story that will help people understand where you came from.
I grew up in Huntington Beach, CA. My dad was 33-year veteran of the Los Angeles Police Department and my mom stayed home to raise me and my brother. There was a tremendous amount of discipline being raised by a cop and it’s safe to say that my brother and I knew who was in charge at home. When you combine the discipline at home with 13 years of Catholic school and it seems like I was being taught right from wrong 24 hours a day!
I grew up going to the beach and surfing was a huge part of my life. I had a great group of neighborhood friends and we were super lucky to grow up where we did. We were a short bike ride to the beach and our backyard basically consisted of a wetlands area and open fields… which was a lot better than having to grow up in a “concrete jungle”. We did our best to stay out of trouble most of the time :)
2. What led you to choose the career/life that you lead?
It sounds cliché, but one of my neighbors growing up told me to find work where I would have a passion. After graduating college, I went to work in the automotive aftermarket at Sun Performance Products. After about 4 years at Sun Performance, I found my way into the Firearms Industry. After spending 13+ years working for 2 different companies in this industry, I feel like I absorbed a lifetime of work experience in a short time. This was a great time to be in the firearms industry, but it wasn’t without its challenges. As of 2 years ago, I am now working with my buddy at his small printing business. It’s been one of the best changes that could have happened. No more corporate politics or egos… just a good group of people trying to kick ass and grow our business. Our company does a lot of work in the motorsports/racing industry, so it has brought me back full circle to the automotive world again. It’s hard to complain when most work events involve going to a race track or automotive trade show.
3. What matters most to you, what would you fight for with your last dying breath?
LOYALTY – it’s as simple as that. I’ve dealt with a lot of B---S--- in corporate America and most recently in my personal life. Those that are loyal to me will have my support no matter what and after all those years in the firearms industry… I should be able to put up a pretty good fight if needed!
4. Growth often comes from pain What painful situation are you now most grateful for? Or was there a pivotal moment in your life leading you towards today.
In 2009 I lost my best friend in a tragic boating accident. I realize how easy it could have been me and should have been me (I flaked that night at the last minute). When you lose your best friend of 30+ years, it feels like the world stops. Everything… and I mean EVERYTHING falls into perspective very quickly!!! Stupid things like getting stopped at a red light used to piss me off. Now, I would sit at every red light for an hour just to have my buddy back!
5. What drives you out of bed every day? What really motivates you to do what you do?
I have found myself in a positon where all the pieces of my life are in alignment. I have a job I enjoy and a personal life that is free of drama. If you can’t wake up excited about that… you need to re-evaluate your life. There are countless people that are less fortunate… so, it would be a complete waste to not take advantage of what I have been given. At the end of the day, hard work results in financial benefits that allow me to enjoy other things that are more relaxing (travel, golf, surfing, etc…).
6. Fear can be an equally good motivator, is there anything in life you are constantly working away from? (personally, I strive to never have a regret from missing out on making the most out of an opportunity, and am constantly working against the fear of becoming mediocre)
I don’t want to work until the day I die just to pay the bills. The thought of “having” to work later in life scares the crap out of me. I want to be able to walk away from the working world on my terms and enjoy my life without financial stress.
7. In the quiet moments alone, where does your mind/heart go? What questions are you asking yourself in your pursuit?
I hate to say it... but, lately it’s been the state of our country. I haven’t seen this much division in my lifetime. I’ll leave it there and won’t go into more specifics!!!
8. If tomorrow was your last day, what would your lasting legacy be, what do you hope it will be? Or Do you have one right now?
I am pretty simple person and not sure if I am worthy of that term? I just hope people remember me as being a good person that would have given them the shirt off my back if needed more than me.
9. Who in your life, has had to most impact.
In a business capacity, it would be my old boss George. He was the best boss I could have asked for at the that point in my working career. He was humble, open to new ideas and when you messed up… he had a great way of putting you in your place without making you feel like an idiot. When I started working for him I was a very “green” sales guy, but he helped build me into a professional that ultimately had the responsibility for 10’s of millions of dollars in sales and an extended network of 60+ sales people.
In my personal life… it would be my collective group of friends. I have a pretty diverse group of friends and each one has a unique way of making me a better person. It’s great to have a friends that can look you in the eyes and tell you to the things you don’t want to hear, but need to hear.
10. What are your core values? Everyday life is tough and we're constantly faced with decisions. What fundamental beliefs help guide you?
Honesty and Loyalty… this goes for work or personal. We are challenged everyday with numerous decisions. If you are only looking out for your personal benefit, you will most likely lead a very unhappy personal life and miserable work life. Decisions are basically a series of negotiations… there must be mutual benefit and sacrifice on both sides. If things swing to far one way or the other, it’s gonna be nasty.
11. Lastly, if there is anything left on your list of "to do's" what is the biggest one you need to accomplish? Whats long term for you?
I have a pretty extensive personal bucket list. Some travel related others are experience related. I’ve been to 46 states and I want to knock out the last 4. I also want to step foot on all 7 continents… I’ve only tackled 3, so I’ve to a long way to go and Antarctica will be tricky!
Professionally, I want to keep taking steps to help grow and refine our business. This brings great personal satisfaction, but the byproduct of this is great financial benefit in the long term. Like I said earlier, I don’t want to be working when I am 70+… I’d rather be on the beach or riding my motorcycle across the country.
12. Use this to reach out or promote anything you feel needs mentioning, organizations charities you may be involved with or anything felt went unsaid or un asked?
I have to promote my buddies company where I am currently working - Action Sports Canopies. We produce a wide-variety of custom event marketing items including – Canopies, Flags, Banners, Trade Show Displays, etc… Check out our website –www.actionsportscanopies.com. The website will look much better in a few weeks after we launch our redesign!!!
The story of how I met Matt (aka Nacho) was very interesting. I was watching an episode of X-Treme 4x4 on Spike TV that had WyoTech students working on a shop project. During the episode, I see a guy wearing Rubicon Express sweatshirt. So, I call my buddy who owned Rubicon Express and told him there was a WyoTech student wearing his logo for the entire episode. What I didn’t know… my buddy called WyoTech after he saw the episode to find who this student was. Well, this WyoTech students name happened to be Matt Barton. My buddy gets Matt on the phone to thank him for wearing the shirt on camera and asked him if he needed any more shirts or Jeep parts… and Matt being Matt… he turned the phone call into job interview and gets hired at Rubicon Express.
A year or two goes by and I meet Matt at the Rubicon shop and he seems like a cool guy (remember - I still don’t know about the phone call and job interview). But, it wasn’t until the second or third time we met that the story of the X-Treme 4x4 episode comes up… and I see Matt’s eyes perk up and he says “YOU’RE THE FRIEND THAT SAW ME WEARING THE SHIRT ON TV”!!! So, in a nutshell… I am one small piece of the puzzle that helped Matt get his first job in his post-WyoTech life.